This Strawberry Loaf Cake is soft, moist, and packed with fresh strawberry flavor. Made with homemade strawberry puree and topped with cream cheese frosting, this easy loaf cake is perfect for spring, summer gatherings, Mother's Day, baby showers, or whenever you have fresh strawberries to use up. It's also vegan and gluten-free friendly with simple ingredient swaps.

Why You'll Love This Strawberry Loaf Cake
- Made with fresh strawberry puree for real strawberry flavor
- Incredibly moist and soft texture
- Easy one-bowl recipe
- Perfect for brunch, dessert, or afternoon coffee
- Vegan and gluten-free friendly
- Finished with tangy cream cheese frosting
Ingredients for Strawberry Loaf Cake
- Strawberry Puree:
- 2 cups sliced strawberries
- 1 teaspoon regular or vegan butter
- ¼ cup cane sugar
- Super Moist Strawberry Loaf:
- 1 cup homemade strawberry puree
- ¼ cup melted regular or vegan butter
- 1 cup unsweetened oat or almond milk (or regular milk if not vegan)
- 1 cup organic cane sugar
- 1 teaspoon baking soda
- 1 teaspoon baking powder
- 1 teaspoon vanilla
- 1 teaspoon of strawberry extract (optional for more strawberry flavor)
- 2 cups regular or gluten-free all-purpose flour (for gluten-free, we recommend King Arthur Measure for Measure)
- Cream Cheese Frosting:
- 4 oz regular or vegan cream cheese
- ¼ cup softened regular or vegan butter
- 1 ½ cups powdered sugar

How to Make Strawberry Loaf Cake
Make The Strawberry Puree:
Bring a small saucepan with butter, berries, and sugar to medium heat. Cook, stirring, until tender (about 5-7 minutes). Use an immersion blender to blend into a puree.




Make The Super Moist Strawberry Loaf:
Preheat the oven to 350°F. Spray a 9x5 inch metal loaf pan with baking spray.
In a bowl, mix strawberry puree, melted butter, milk, cane sugar, baking soda, baking powder, vanilla, and strawberry extract (if using). Add the flour and mix until a batter forms. Pour the batter into the loaf pan and bake for about 45-50 minutes or until fully risen and golden around the edges.

Make The Cream Cheese Frosting:
While the cake bakes, mix softened butter, cream cheese, and powdered sugar to make the frosting. Allow the cake to cool completely before frosting or frost it while warm for a delightful melty finish. Top with fresh sliced strawberries before serving, if desired.

Tips from Jill
- For even stronger strawberry flavor, add 1 teaspoon strawberry extract to the batter along with the vanilla extract. This helps intensify the strawberry flavor without adding extra moisture to the loaf.
- Use ripe, sweet strawberries for the best natural flavor and color. If your strawberries are underripe, the loaf may taste less flavorful.
- Don’t overmix the batter. Stir until just combined to keep the loaf soft, tender, and moist.
- Line your loaf pan with parchment paper for easier removal and cleaner slices.
- For bakery-style presentation, top the loaf with fresh strawberries or freeze-dried strawberry crumbs before serving.
- Add 1–2 drops of pink or red food coloring to the batter for a brighter pink loaf. This is purely for appearance and does not affect the flavor. We like the Watkins natural brand.
- To turn your frosting pink, add 1-2 tablespoon of strawberry jam, any leftover strawberry puree you have, and a drop or two of red food coloring and mix well.
Frequently Asked Questions
Storage Tips
Room Temperature: Store the unfrosted loaf in an airtight container for up to 2 days.
Refrigerator: Because of the cream cheese frosting, the frosted loaf should be refrigerated and will stay fresh for up to 5 days.
Freezer: Wrap tightly and freeze for up to 3 months.
We love using King Arthur Measure for Measure gluten-free flour!
Absolutely! Here is a list with some of our top strawberry recipes:
Strawberry Pancakes
Strawberry Waffles
Strawberry Shortcake Cupcakes
Strawberry Crisp

Strawberry Loaf Cake
Ingredients
Strawberry Puree
- 2 cups fresh or frozen strawberries
- 1 tablespoon vegan butter
- ¼ cup sugar
Super Moist Strawberry Loaf Ingredients
- 1 cup homemade strawberry puree
- ¼ cup melted butter regular or vegan
- 1 cup milk regular or vegan
- 1 cup organic cane sugar
- 1 teaspoon baking soda
- 1 teaspoon baking powder
- 1 teaspoon strawberry extract optional, for more strawberry flavor
- 1 teaspoon vanilla
- 2 cup regular or gluten free all purpose flour If gluten-free, I recommend King Arthur Measure for Measure gluten-free flour. Please don't substitute any other flour such as almond flour, baking flour, etc.
Cream Cheese Frosting
- 2 oz cream cheese regular or vegan
- 2 tablespoon softened butter regular or vegan
- 1 cup powdered sugar
Instructions
Strawberry Puree Instructions
- Bring a small saucepan with butter, strawberries, and sugar to medium heat. Cook 5-7 minutes until tender, stir frequently. Use an immersion blender to blend into a puree. You should have about 1 cup of puree.
Strawberry Loaf Instructions
- Preheat the oven to 350. Spray a 9x5 inch metal loaf pan with baking spray. You can also line it with parchment paper.
- Mix the strawberry puree, melted butter, milk, cane sugar, baking soda, baking power, vanilla, and strawberry extract if using together. Then, add the flour and mix until a batter forms. Transfer the batter into the loaf pan.
- Bake the strawberry cake for about 50 minutes or until it has completely risen and is golden around the edges.
Cream Cheese Frosting
- While the strawberry loaf bakes, mix the softened butter, cream cheese, and powdered sugar to make the cream cheese frosting. Allow the cake to cool completely before frosting ... or you can do what I did and ice it while it's still warm so that the icing melts over the loaf. Top with more berries and serve warm or cooled.




Susana says
Hi Jillian! I enjoy making so many of your recipes!! Could you tell me what brand of vegan cream cheese you use or suggest for the frosting?
Thank you ?
Jillian says
Hi Susana, thank you so much! I'm thrilled you enjoy my recipes. I love the brands Miyokos or Kite Hill!
Lia Shah says
Hi! Can I make this as cupcakes instead?
Shannon says
Hello! I was wondering how to store this after baking, if keeping it out covered is okay or should I put it in the fridge? Also, for nutritional value it says 1 serving is 179 cal but out of how many? How many slices make up the serving amount? Thank you!
Mary Lam says
Hi Jillian. Could I use stevia or pure maple instead of sugar?
Jillian says
Hi Mary! I've never done this with stevia or maple syrup but I am thinking that stevia could work! I'd start with 4 or 5 tsp and add more from there!
Kaila Mays says
Hey there Jill!
I just left a comment about the chocolate loaf but I will also be making a strawberry cake, any notes on making this in a regular round cake pan as well?
Jillian says
Hi Kaila!! Can't wait for you to try the strawberry cake! I would recommend baking on a lower temperature (350) for less time - 30-35 minutes 🙂 test the center for doneness. Hope you love it!
Makala says
Hi! I was wondering if you’ve ever done a chocolate glaze/frosting for this recipe? Almost like a chocolate covered strawberry. If so, what recipe did you use ?
Jillian Glenn says
Hi there, I'd try the frosting from this recipe! Sounds delicious!
Marissa says
Can you use frozen strawberries for this recipe?
Jillian says
absolutely! I'd recommend making sure they are sliced thin!
Olivia says
Hi! Do you think I could use dried strawberries for this, in the cake itself? I have fresh and dried, but I want to make sure I have enough!
Susie says
Can I sub the vegan butter for avocado oil or coconut oil?
Jillian says
Absolutely!